Marketing and research Essay Example | Topics and Well Written Essays - 1000 words

Marketing and research - Essay representativeSTOP D is a studying machine that is used to test if someone has PTSD (post-traumatic focus disorder). The machine was invented and put into implementation by a renowned clinical psychologist who has worked with PTSD patients for long. The machine plant by estimating the level of trauma that a person has and the amount of distress that the person experiences, and then, calculates the PTSD of the person. The test is also able to know the right kind of music necessary for the patient and the prescription without the psychologist having to be there in person. At the same period, the test also gives the evidence to concerning the choice of the particular medication and how to improve the recovery process (DR. Mulhall 2011).STOP D is computerized meaning that everything through is immortalizeed in a computer and then, the computer does all the judgment using the artificial intelligence that is installed. Later the computer comes up with t he best solution to the problem as detected. There are lots of advantages for the computerization of the machine. Each time the test is done the method is the same this reduces any chance of error that might occur contradictory in cases where humans were to perform the same test. Due to the computerization the test is fast and every record is recorded and given within a very short time unlike when the test was done by a person. The machine has a touch screen that is used by the patient to count on their details, and to access the medication (DR. Mulhall 2011).New crossways in the market such as STOP D whitethorn require a high amount of finances so as to create awareness amongst its target area market. Further, looking at the product life cycle STOP D is a newly introduced product in the market it is most probably in its growth phase of product life cycle. This introduce is characterized by high advertisements, and